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Praize Advertising Guidlines

Frequently Asked Questions

Praize offers advertisers opportunities to target a huge audience by individual property, interest area and geography on a local, international or global basis. To reach the right audience, advertising banners can be placed in targeted directory categories and content areas, on specific pages and in keyword search results. Customized Home Page Promotions combine high-visibility placement with opportunities to quickly showcase sites, brands, products and services in a unique interactive package to the Praize audience.
General Guidelines
Banner advertising rates are priced per month and vary based on property, targeted placement and quantity of page views per month.
  • Recognized agencies receive net rates - a 15% discount on the gross rate. All rates listed are gross.
  • All insertion orders are subject to Praize's Standard Terms and Conditions for Advertising.
  • Praize reserves the right to modify rates at any time.
  • The minimum advertising buy is $50.00.
  • Rates vary based on volume of monthly page views required.
  • Rates are rounded to the nearest dollar.

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Creative Guidelines
All advertisements to be run on Praize must meet the following creative guidelines:

  • Advertisements cannot mislead the user. For example, Praize will not accept advertisements that look or act like Windows dialogue boxes or error messages.
  • Advertisements cannot look like Praize content.
  • Advertisements cannot contain pictures or images of minors or those who appear to be minors, or words describing individuals as such.

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Praize reserves the right to review, request modifications to, or reject any advertisement, at any time, at its sole discretion. For any queries regarding creative guidelines, contact advertising@praize.com.

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Submission Guidelines

  • All advertising on Praize begins with a signed Insertion Order and a Standard Terms and Conditions sheet.
  • New advertisers should submit a signed Insertion Order, Standard Terms and Conditions, graphics, alternate text description, and URL's at least 7 days prior to insertion term.
  • A maximum of six (6) pieces of creative may run at a time per Praize insertion order. One piece of creative consists of one banner and its linking URL.
  • Scheduling changes, new target URL's, and/or new graphics should be submitted at least four (4) working days prior to effective date.
  • Praize does not advertise hard liquor, tobacco products, or gambling.
  • All advertisements will be reviewed by Praize and are subject to approval by Praize before placement on-site. We reserve the right to reject any Insertion Order, graphic, text description or URL.

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Placing Advertising with Praize
To obtain a price quote or place an advertising order, contact the Praize sales office at (780) 450-0169 or by email at advertising@praize.com. All advertising requires a signed insertion order and is subject to Praize's Standard Terms and Conditions for Advertising.

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Definitions

Run of Site: Banners rotate throughout Praize property/site based on available inventory and traffic.
Run of Category: Banners rotate through a specific major category within a targeted property.
Fixed Category Pages: Banners are placed on specific, highly targeted individual pages of a property.
Keyword Search Results: Text Links are placed on the search result pages for specific keyword searches.
Home Page Promotions:
Praize builds a promotional "micro-site", customized for the advertiser, that is featured on the Front Page of a property, typically for a two week period, at 50,000 impressions weekly.

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